How can a CPCU member demonstrate commitment to ethical standards in their organization?

A CPCU member can demonstrate their commitment to ethical standards within their organization by actively promoting ethical practices and leading by example. This proactive approach fosters a culture of integrity, encouraging colleagues to also adhere to high ethical standards. When a CPCU member exemplifies ethical behavior, it reinforces the organization's values and establishes trust among employees and stakeholders. By engaging in open discussions about ethics and encouraging adherence to ethical practices, they help create an environment where ethical considerations are prioritized, thereby enhancing the overall reputation and integrity of the organization.

The other options do not align with a commitment to ethical standards. Following only a personal code may lead to inconsistencies in ethical behavior across the organization. Disregarding minor infractions for profit undermines the ethical foundation necessary for long-term success and could potentially harm the organization's reputation. Lastly, avoiding discussions about ethics entirely would not contribute to fostering an ethical environment, and it may imply that ethical considerations are unimportant, which could demotivate employees from acting ethically.