What action constitutes a violation of client trust in the CPCU Ethics Code?

Misrepresentation or failure to disclose information is a clear violation of client trust in the CPCU Ethics Code because it compromises the integrity and transparency that are foundational to the client-professional relationship. Trust is established through accurate and honest communication; thus, when a professional misrepresents facts or withholds necessary information, they not only undermine that trust but also potentially impact the client's decisions adversely. This can lead to significant consequences for the client, such as financial losses or legal issues, which directly contradicts the duty of care and ethical responsibility owed by the professional.

In contrast, while openly discussing client projects may raise concerns about confidentiality, it does not inherently involve deception or failure to communicate necessary information. Offering incentives for referrals could tread close to ethical lines depending on the context, but it does not directly represent a breach of trust like misrepresentation does. Providing excessive personal opinions may influence the perception of professionalism but does not necessarily violate the ethical obligation to be honest and forthright with clients. Thus, the act of misrepresentation or failing to disclose relevant information stands out as a definitive breach of client trust.