What is the CPCU stance on the use of social media by professionals?

The CPCU stance on the use of social media by professionals emphasizes the importance of maintaining ethical standards in online conduct. This response highlights the necessity for members to ensure that their interactions and posts on social platforms align with the ethical guidelines set forth by the CPCU. Professionals in this field are expected to represent themselves and their profession in a manner that is respectful, responsible, and reflective of the integrity associated with their roles.

This approach supports the idea that while using social media is permitted, individuals must remain vigilant and thoughtful about the content they share, considering how it may impact their professional reputation and the trust placed in them by clients and the public. By adhering to ethical standards, CPCU members can utilize social media effectively while upholding the values of the profession, thereby fostering a positive image and maintaining public confidence.